A survey commissioned by World Animal Protection showed almost half of those surveyed were unaware that millions of dairy animals are being kept in illegal, unregulated local dairies in their cities and suburbs - in cruel, barren and unsanitary conditions, often deprived of their basic needs, such as access to clean water and food, and being tethered their whole lives.

The survey also showed that cruel treatment of animals in local dairies in India is unacceptable to almost 90% of people who responded; highlighting strong support for better protection of dairy animals across the country.

With almost 300 million dairy cows and buffalo, India is by far the largest dairy producer in the world. Indian people care strongly about the welfare of animals, with 90% of respondents stating they want to see better lives for dairy animals that provide milk for them and their families.

The survey also reveals:

  • almost 90% of people surveyed strongly agree dairies should be closed if they don’t consider the welfare needs of dairy animals
  • almost 87% think the government should intervene and bring in better welfare standards and practices to protect dairy animals
  • nearly 90% are more likely to buy products from a company that sources from dairies adopting better animal welfare practices
  • 3 out of 4 who regularly buy dairy brands would be willing to pay 5-10% more for products that come from dairies offering better animal welfare

The survey is part of World Animal Protection’s campaign to improve the lives of dairy cows and buffaloes used for milk production in dairies across India. We are working with corporates, milk cooperatives, retailers and industry associations to create better lives for dairy cattle; and are moving the government to improve welfare of dairy animals.

The results of the survey have prompted World Animal Protection to call on the people to demand for better welfare for dairy animals in India.

Make Dairies Cruelty Free! 

Ask the Department of Animal Husbandry, Ministry of Agriculture and Farmers Welfare, Government of India, to enforce its own rules and give a better life to all the cows and buffaloes. Sign the petition!


Tell the world: