Change for chickens

Chickens are suffering

It may be your favourite meal or a part of your protein diet, however, too often the reality behind the world’s most popular meat is unacceptable suffering. You might ask – ‘why should I care about the suffering of chickens?’. The straight answer is – you should.

Here’s why:

  • 60 billion chickens are raised for global consumption each year.
  • Two-thirds of them (40 billion) live in overcrowded sheds or cages often with no natural light or fresh air, unable to peck or spread their wings.

Chickens are not treated like animals; they are considered a commodity. The speed at which they are raised for commercial benefits:

  1. They are overgrown
  2. They suffer from painful lameness
  3. They have overworked hearts and lungs
  4. They get wounds, including skin sores and burns

Between 1996-2016, demand for chicken meat grew almost 40% in the European Union (EU), 89% in China and 83% in India.

 

Change for Chickens

Did you know?

Globally, around 2000 chickens are slaughtered every second. A factory farmed chicken lives an average of 42 days. While in the wild, or an open farm, it can live for several years. The life span of chickens is shortened in factory farming as they are bred for meat. They are grown in such a way that they gain weight, become oversized, however they are still babies when they are slaughtered. 

Chickens need your help today

Change for Chickens

Take the pledge to consume wisely to

  • Know where does your chicken come from?
  • ONLY consume chicken when they are treated with basic welfare norms 
  • Ask companies to treat their chickens with compassions and provide better living conditions, which will result in higher welfare, healthier product

Once you've taken the pledge, you’ll receive email updates on how you can help protect animals of all kinds around the world.

You can unsubscribe at any time.

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Healthy Chicken. Healthy You

Chickens raised in factory farms are forced to gain 50g weight every day before they are slaughtered. This unnatural and forced weight gain disturbs the immune system of the chicken drastically and causes a range of physical problems.Their organs and legs cannot sustain this sudden weight gain and it leads to diseases in chickens. These diseases chickens are then slaughtered and sent out for your consumption. Even wonder what will happen when you consume these unhealthy chickens?

Think about it. You can make a difference. 

Chickens too need help

The lives of billions of chickens can be transformed by implying High Welfare Standards i.e. healthier chickens raised in sheds with more space, natural light and stimulating features such as perches and hay bales.

By adopting the following steps in factory farming, chickens too can have a better life:

  • Use of chicken breeds that grow at a slower, more natural rate
  • More space for the chickens
  • More things for the chickens to engage with and explore such as perches and hay bales
  • The introduction of natural light in the sheds

 

Global fast-food brands have a responsibility to improve the lives of chickens everywhere. But these brands are propping up cruel chicken farming to ensure the product they receive is consistent. Find out more about which global brand is failing to provide basic welfare standards to chickens by reading The Pecking Order.

We want to build a community of informed individuals who understand that chickens have a life too. They feel pain, they suffer and they cannot voice their plight.

Join us in the fight to end this unnecessary cruelty on chickens.

 

 

Tell the world